Business of the Month

Business

BerkShares in the Time of COVID

The small business owners of the Berkshires are my heroes. They have adjusted to the restrictions of COVID; they are meeting the economic challenges brought on by the pandemic with good spirits. I want to support them with the same good spirit and enthusiasm, letting them know the Berkshires are a better place because they are here. A payment in BerkShares means they are not sending off hard-won funds to a distant credit card corporation. A payment in BerkShares means I’m committed to keeping money local for the long run.

When I order takeout from nearby Swiss Hütte or John Andrews, I place my BerkShares payment in a clean envelope and leave it at the table where I collect the bag with my name on it--masked, of course.

Tuesday, September 1, 2020 - 2:15pm

OKUN

Tehd Okun will paint your house, hose out your gutters, scrub your windows, and perform practically any other task you need accomplished. The handyman-for-hire is new to the entrepreneurial scene in the Berkshires, but he’s been an understudy to the vibrant small business community for a while. With a passion for baking, Tehd came to the region to apprentice with sourdough master Richard Bourdon at Berkshire Mountain Bakery. His intrigue for fermented goods led him to work alongside Maddie Elling and Abe Hunrichs at Hosta Hill, the local fermented vegetable business. After many years in food production, the doldrums of monotony set in and Tehd longed for the freedom offered by self-employment. 

 

Sunday, March 1, 2020 - 1:45pm

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The Red Lion Inn
30 Main Street, Stockbridge, MA
(413) 298-5545

Rooted on Main Street in Stockbridge, the Red Lion Inn has been a hub in the Berkshires since 1773, says Sarah Eustis. She is a member of the third generation of the family that has been at the helm of the Red Lion since 1968. In that

October, 2014

Great Barrington Bra & Girl
306 Main Street, Great Barrington, MA
(413) 528-6069

“It was our ‘bottle-of wine-idea,’” says April Burch, owner, with her husband Dan Alden, of Great Barrington Bra & Girl, whose name is a cheeky play on ‘Bar & Grill.’ “When I came home from a particularly rough day at work Dan would ask me ‘ok, what would you like to do in an ideal world?’ And I always thought it would be neat to have a cute little

September, 2014

Mahaiwe Performing Arts Center
14 Castle Street, Great Barrington, MA
(413) 528-0100

 

What do Darlene Love, John Philip Sousa and BerkShares have in common? They have all held center stage at the Mahaiwe Theater in Great Barrington, a prize possession of the Berkshires and one of the oldest surviving theaters in the United States.

Every community deserves

August, 2014

One Mercantile
8 Castle Street, Great Barrington, MA
(413) 528-1718

One Mercantile is, for owners Abby Webster and Andy Pruhenski, the perfect synthesis of their shared interests in design and craftsmanship, their Berkshire upbringing, and their entrepreneurial and artistic training. This is a little home goods shop with a high aesthetics and high

July, 2014

Abbott's Limousine & Livery Service
435 Greylock Street, Lee, MA
(413) 243-1645

“Is this a taxi?”  That’s the question that launched Abbott’s Limousine and Livery Service back in 1965.  Don Abbott had recently lost his leg in a construction accident, and was looking for a way to provide for his growing family.  He had gone down to the town park to people-watch and think about his options.  When a visitor to the Berkshires stepped off the

June, 2014

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