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The Latest in Money - Go Local

Santuary Magazine - Thomas Conuel -  Local currency has a long tradition in this country—though you would need a good memory to recall the days when any type of currency other than the US dollar floated through the southern Berkshires and Great Barrington, a town of 7,000 or so that serves as the region’s center.

Local Knowledge Sustainable Solutions from Communities Around the Country

Upstater - Jeff Golden - It's vital that we as individuals do all we can in our lives and homes to make sustainable choices.  Yet there are tremendous opportunities to leverage greater shifts by also working at the community level.  And that's just what's happening around the country.

This month, join me on an inspiring journey around the U.S. (and in Ireland) to learn about some of the coolest sustainable innovations happening at the community level.

Go Solar In Berkeley and the City Will Pick Up the Tab

Slow Money Revolution

New Consumer Magazine - Cliona O. Conaill - Money is so inextricably woven into the fabric of our lives that it has become fundamental to our survival in the West. It affects almost everything we do, and yet we actually know very little about it. However, understanding of the nature of money will empower us as consumers. Money is not an actual thing. It is only an agreement between businesses, banks, governments, communities and nations to treat something as though it has value.

Making Cents: Creating a Local Currency Can Help Entrepreneurs Drive Sales.

Entreprenuer Magazine - Carol Tice - At Tom's Toys in Great Barrington, Massachusetts, some customers don't pay with cash or credit. Instead, they use a newly printed local currency that's good only in the Southern Berkshires. The money, known as BerkShares, is purchased for 90 cents on the dollar but is redeemable at full price at participating stores. The goal is to encourage shoppers to buy from local merchants. "I think of it as a goodwill form of advertising," says Tom's Toys owner Tom Levin.

Buy Local with Local Currency

Bookselling This Week - Nomi Schwartz - The signs at Sunday's festival in Great Barrington, Massachusetts, announced: "One million sold."

That's not burgers or books, but BerkShares dollar notes, a currency adopted by towns in the Berkshire Region of New York state and western Massachusetts to support locally owned businesses and services.

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